Sign and Symbol

Prerequisites: All OF THE FOLLOWING: ARTDES 115: Studio: 2D.

Description: Cultural, psychological, social, and historical interpretations of symbols and signs are analyzed through design projects, readings, discussion, and research. This course addresses basic visual communication principles that include gestalt, form, and context. The terms ​“sign” and ​“symbol” represent the various ways in which visual images are seen and interpreted by the public. Students design symbols for use in a variety of situations and for audiences at the crossroads of modern life. For example, signs and symbols are used for digital tools and applications, in airports and other transportation hubs and at large international events such as the Olympic games. At the heart of it all, the course addresses how public-minded designers can design for universal communication needs.

Frequency: This course is typically offered in both the fall and winter terms of every academic year, though scheduling may vary according to future term circumstances.